Catafy vs Dukaan: Which is Better for Indian Small Businesses in 2025?

Choosing between Catafy and Dukaan? Both are Indian-built platforms, but they serve very different needs. Dukaan is great for simple B2C stores. Catafy is built for B2B wholesalers who need private catalogues, order booking, and sales analytics.

Quick Overview: Catafy vs Dukaan

Dukaan was built to help shopkeepers create a simple online store quickly. Catafy was built for manufacturers and wholesalers who need B2B-specific features like MOQ, private pricing, and multi-buyer catalogue management.

Feature-by-Feature Comparison

• Private catalogues per buyer: Catafy ✓ | Dukaan ✗
• B2B order booking with MOQ: Catafy ✓ | Dukaan ✗
• Live analytics (see who viewed what): Catafy ✓ | Dukaan ✗
• WhatsApp catalogue sharing: Catafy ✓ | Dukaan ✓
• B2C storefront: Catafy ✓ | Dukaan ✓
• Native mobile app for buyers: Catafy ✓ | Dukaan Limited
• Multiple price lists per buyer segment: Catafy ✓ | Dukaan ✗
• Product videos: Catafy ✓ | Dukaan Limited

Pricing Comparison

Both platforms offer free trials. Catafy's pricing is designed for Indian SMBs with plans starting at an affordable monthly rate. Dukaan charges transaction fees on higher-volume plans which can add up quickly for wholesalers with large order values.

B2B Capabilities: Where Catafy Wins

This is where Catafy clearly wins. If you're a manufacturer or wholesaler dealing with multiple buyers, you need B2B-specific features that Dukaan simply doesn't offer: private pricing, MOQ enforcement, buyer-specific catalogues, and sales rep management.

Final Verdict: Which Should You Choose?

Choose Dukaan if you run a simple retail store with B2C customers only. Choose Catafy if you're a manufacturer, distributor, or wholesaler dealing with B2B buyers who need private pricing, order booking, and digital catalogues.