Catalogue commerce Β· For Instagram, WhatsApp & Facebook sellers

Your followers are ready to buy. Give them somewhere to do it.

One link β€” in your Instagram bio, WhatsApp status or Facebook group β€” that opens your full catalogue with prices, a cart and online payment. No more 'price?' DMs, no more payment screenshots, no more retyping orders.

βœ“ Used by Instagram & WhatsApp sellers across Indiaβœ“ 7-day free trialβœ“ Live in 30 minutes
Moments β€” social-selling store on Catafy
Live store Β· Moments
Built with Catafy

Real social-selling businesses on Catafy

Live storefronts our customers run today β€” set up by the business owner, no developer needed.

Moments store on Catafy

Moments

Silver jewellery Β· Sells via Instagram & WhatsApp

Followers tap the bio link, browse 176 pieces with prices, and check out β€” the DM is only for hellos now.

Live on Catafy
Craft Closet & Gifts store on Catafy

Craft Closet & Gifts

Personalised gifts Β· Instagram-led

Engraved pens, plaques and keychains ordered by name from one link instead of a 20-message chat.

Live on Catafy
Yummy Health store on Catafy

Yummy Health

Healthy bakery Β· WhatsApp orders

Weekly bread orders placed from a catalogue link with a cut-off time β€” no morning voice notes.

Live on Catafy
Built for the trade

Everything a social-selling business needs to sell

Catalogue, pricing, ordering and follow-up β€” tuned for how social-selling is actually bought and sold in India.

  • Link-in-bio store

    One link for Instagram bio, WhatsApp status, Facebook groups and reels β€” opens your catalogue with prices and a cart.

  • Answers before the DM

    Price, sizes, colours, stock and delivery are on the product page β€” followers stop asking and start ordering.

  • Paid at checkout

    Razorpay, PhonePe, PayU, PayPal or Ziina β€” money lands in your account before you pack. No screenshot chasing.

  • Instagram-ready photos

    AI Studio removes backgrounds and adds branded posters so your grid and your catalogue match.

  • Delivery & tracking

    Shiprocket labels from the order screen; customers get dispatch and tracking updates on WhatsApp automatically.

  • Customers you can re-reach

    Every buyer and order is saved β€” resend your new drop to everyone who bought last time.

  • Reseller price lists

    Sell retail to followers and wholesale to resellers from the same catalogue with a private, OTP-locked price list.

  • See who's browsing

    Know which followers opened the link and what they viewed β€” follow up the ones who are actually interested.

Built for every social-selling business

Who uses it

From factory to shop counter β€” and everyone in between.

  • Instagram sellers

    Bio link + DMs

    Fashion, jewellery, home dΓ©cor and gifting accounts.

  • WhatsApp sellers

    Status + groups

    Home bakers, resellers and neighbourhood stores.

  • Facebook group sellers

    Groups + Marketplace

    Community sellers moving stock through groups.

  • Shop + social

    Counter + online

    Physical stores whose customers found them on Instagram.

How it works

Four steps. One platform.

Set it up once β€” then your catalogue, your team and your buyers all run from the same place.

  1. 01

    Add products from your phone

    Photos, prices, sizes and colours β€” or bulk upload via Excel. AI Studio cleans up the photos.

  2. 02

    Put the link everywhere

    Instagram bio, WhatsApp status, Facebook group pinned post, story stickers, reels captions.

  3. 03

    Followers order & pay

    They browse, add to cart and pay online β€” you get a notification with the full order.

  4. 04

    Dispatch & bring them back

    Print the Shiprocket label, send tracking on WhatsApp, and resend your next drop to past buyers.

When social-selling businesses reach for Catafy

Key use cases

Real situations from the social-selling trade β€” and exactly how Catafy handles each one.

Pain: DMs as a shop

Every sale starts with 'price?' β€” 40 DMs a day, half of them never convert

Instagram has no cart, no checkout and no order history. You're answering the same three questions all day, and the buyer who asked at 11 pm is gone by morning.

With Catafy: Your bio link opens a catalogue where price, sizes, stock and delivery are already answered. Followers add to cart and pay while they're still interested β€” at 11 pm too.

βœ“ DMs become orders, not questions

Moments store

πŸ›οΈ Order from Instagram link Β· 11:42 pm

Silver pendant set Β· β‚Ή2,450

Paid via Razorpay Β· address captured

Pain: Payment screenshots

You confirm orders on WhatsApp, then chase 'sent the payment, check karo' screenshots

Screenshots get lost, amounts are wrong, and 'I already paid' disputes eat your evenings β€” plus the order is retyped by hand.

With Catafy: Checkout collects payment through your own gateway. The order only confirms once the money clears, with the address and items already structured.

βœ“ No screenshots, no retyping

Craft Closet & Gifts store

Order #218 Β· Paid βœ…

β‚Ή1,899 via PhonePe Β· auto-confirmed

Ready to pack Β· label in one tap

Pain: Story drops

New drop goes up in stories, sells out in comments β€” and you lose track of who got what

'Mine!', 'first!', 'can I have the blue one?' β€” a story drop turns into a spreadsheet of comments, DMs and who-paid-first arguments.

With Catafy: Put the drop in a catalogue with live stock. Share the link in the story; the first to check out gets it, stock updates itself, and every order is on your dashboard.

βœ“ Drops that sell in order, not in comments

Yummy Health store

New drop Β· 24 pieces Β· live

18 sold in 40 min Β· 6 left

Stock updates automatically

Pain: WhatsApp group broadcasts

You forward 30 photos to 12 WhatsApp groups every morning β€” and get replies for a week

Photos get buried, prices get asked again, and members screenshot your catalogue to resell it.

With Catafy: Send one link with 'today's collection'. Members browse it, order from it, and you can see who opened it. Private price lists keep reseller rates off the public store.

βœ“ One link instead of 360 forwards

Moments store

Link sent to 12 groups

214 opened Β· 31 orders today

Reseller list: OTP-locked

Pain: One-time buyers

People buy once from a reel and you never hear from them again

Instagram doesn't give you a customer list. When you launch the next collection, you're starting from zero reach every time.

With Catafy: Every buyer is saved with their order history. Send your new collection link to past customers on WhatsApp from your own number β€” the ones who already trust you.

βœ“ Repeat customers you can actually reach

Craft Closet & Gifts store

πŸ‘₯ New collection sent Β· 380 past buyers

142 opened Β· 27 reordered

β‚Ή58,200 in 2 days

FAQ

Instagram & WhatsApp sellers ask

Straight answers on pricing, privacy and how the social-selling workflow maps onto Catafy.

Plans from β‚Ή499/month

7-day free trial on every plan. No card, cancel anytime.

Do I need a website to sell from Instagram?

No. Catafy gives you a store link that works on its own β€” put it in your bio, stories and WhatsApp status. If you already have a domain, you can connect it too.

Can customers pay through the link?

Yes. Buyers pay at checkout via Razorpay, PhonePe, PayU, PayPal or Ziina, or upload a bank-transfer proof. Money settles directly to your account β€” Catafy takes no commission.

Will it work in WhatsApp groups and Facebook groups?

Yes β€” it's a normal link. Pin it in a group, share it in status or stories, or paste it in a reel caption. Anyone can open it in their browser without installing anything.

Can I sell to resellers at a different price?

Yes. Create a private, OTP-locked catalogue with reseller rates while your public store shows retail prices β€” both from the same inventory.

How do I handle delivery?

Catafy integrates with Shiprocket: print the label from the order and customers get dispatch and tracking messages on WhatsApp automatically.

What does it cost?

Plans start at β‚Ή499/month with a 7-day free trial and no card required.

Talk to an Expert

Let's find the right plan
for your business

Our experts will guide you on how to use Catafy for your specific business β€” completely free, no strings attached.

  • 15-minute call

    WhatsApp, phone or Google Meet β€” your pick.

  • Hindi or English

    Talk to a real Catafy team member, not a bot.

  • Set up together

    We build your first catalogue with you on the call.

  • No pressure

    Free, no card, and you keep the catalogue either way.